You paid someone to build it. Or you built it yourself. It’s got your logo on it, some photos, a phone number. It looks okay. But the phone isn’t ringing.
This isn’t an uncommon situation for Edmonton businesses. Here’s what’s usually going wrong.
Your page takes more than 3 seconds to load
Google measures it. Customers feel it. A slow website costs you visitors before they’ve read a single word. Large uncompressed images, cheap hosting, too many plugins. These kill load time. If your site takes longer than 3 seconds on mobile, a significant portion of your potential customers have already left.
There’s no clear next step
Visitors land on your homepage and… what? If your site doesn’t have a clear, obvious call to action above the fold (“Book a free call,” “Get a quote,” “Call now”), visitors are left guessing. Confused visitors don’t convert. They leave.
It wasn’t built for mobile
Over 60% of web traffic is mobile. If your site isn’t genuinely mobile-first (not just “it doesn’t break on a phone,” but designed for thumb navigation, fast on cellular, readable without zooming), you’re losing more than half your audience.
Nobody trusts it
Trust signals matter. Do you have real reviews? Actual photos of your work (not stock)? A physical address? A clear about section that explains who you are? Businesses that look legitimate online get calls. Businesses that look like a template don’t.
The copy is about you, not about them
“Welcome to [Business Name]. We are a leading provider of…” Nobody cares. Your visitors arrived with a problem. Your homepage needs to speak to that problem in the first sentence, not describe your company.
What to do
The good news is that most of these problems are fixable. Sometimes it’s a few targeted changes. Sometimes the site needs to be rebuilt properly from scratch. At Blitz, that starts at $497 and launches in 7–14 days.
If your website isn’t generating leads, get in touch. We’ll tell you honestly what’s wrong and what it would take to fix it.